The Opportunity in Financial Services for Latinos

  • January 4, 2012
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  •   /   Written by thereason

I just came across a new report prepared by two faculty members at University of Virginia’s Darden Graduate School of Business. The report, PERDIDO EN LA TRADUCCIÓN, is a culmination of a year’s worth of research focusing on financial services for the rapidly-growing Latino population in the US.

Click here to download the entire report.

Here are some reason-able stats from the report:

  • North Carolina’s Latino Community Credit Union, a credit union that explicitly targets Latinos as customers, was launched nearly a decade ago and is the fastest-growing credit union in the United States with 53,000 members in 2009.
  • In 2005, two years after the “New Alliance Task Force” was launched, Chicago and mid-western banks had opened 50,000 new Latino accounts totaling over $100 million in deposits.
  • In Texas, primarily to benefit from the decreased crime associated with serving unbanked Latinos, police officials and city fathers are partnering with local banks, foreign consulates and the Bureau of U.S. Citizenship and Immigration to improve financial services for Latinos.

 


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